By Swani Kunal   Yoo Boonghee   in Journal of Product and Brand Management

ISSN:1061-0421|19|2|143-152

Emerald Group Publishing Ltd‎(2010)‎

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By Swani Kunal   Milne George   Brown Brian P.   in Journal of Research in Interactive Marketing

ISSN:2040-7122|7|4|269-294

Emerald Group Publishing Ltd‎(2013)‎

Access to resources Favorite 13.292063