By Jin Zhongqi   Hewitt-Dundas Nola   Thompson Nicholas J.   in Journal of Strategic Marketing

ISSN:1466-4488|12|4|255-266

Routledge Ltd‎(2004)‎

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By Thompson Nicholas J   Thompson Keith E   in Journal of Marketing Practice: Applied Marketing Science

ISSN:1355-2538|2|2|35-48

Emerald Group Publishing Ltd‎(1996)‎

Access to resources Favorite 2.6292477