By Simmons Geoff   Thomas Brychan   Truong Yann   in European Journal of Marketing

ISSN:0309-0566|44|9-10|1260-1285

Emerald Group Publishing Ltd‎(2010)‎

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By Truong Yann   Simmons Geoff   McColl Rodd   Kitchen Philip   in Journal of Strategic Marketing

ISSN:1466-4488|16|3|189-203

Routledge Ltd‎(2008)‎

Access to resources Favorite 9.435021