By Viswanathan Nanda K.   Dickson Peter R.   in International Marketing Review

ISSN:0265-1335|24|1|46-63

Emerald Group Publishing Ltd‎(2007)‎

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By Viswanathan Nanda K.   Pick James B.   in International Journal of Technology Management

ISSN:0267-5730|31|1-2|2-19

Inderscience Publishers‎(2005)‎

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