By Vorhies Douglas W   Harker Michael   Rao C.P.   in European Journal of Marketing

ISSN:0309-0566|33|11-12|1171-1202

Emerald Group Publishing Ltd‎(1999)‎

Access to resources Favorite 12.118063

By Vorhies Douglas W.   in Journal of Strategic Marketing

ISSN:1466-4488|6|1|3-23

Routledge Ltd‎(1998)‎

Access to resources Favorite 4.9159927