By Ward Scott   Oliva Terence A   Reibstein David J   in Journal of Consumer Marketing

ISSN:0736-3761|11|2|38-44

Emerald Group Publishing Ltd‎(1994)‎

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By McCaughey Ward   Scott Glenda L.   Izlar Kay L.   in Western Journal of Applied Forestry

ISSN:0885-6095|24|3|163-166

Society of American Foresters‎(2009)‎

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