By Wilson Dominic F   in European Journal of Marketing

ISSN:0309-0566|34|7|780-796

Emerald Group Publishing Ltd‎(2000)‎

Access to resources Favorite 15.757124

By Wilson Dominic F.   in Journal of Strategic Marketing

ISSN:1466-4488|7|1|19-40

Routledge Ltd‎(1999)‎

Access to resources Favorite 3.9891658