By Wohlfeil Markus   Whelan Susan   in The Marketing Review

ISSN:1469-347X|7|3|283-300

Westburn Publishers Ltd‎(2007)‎

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By Wohlfeil Markus   Whelan Susan   in Journal of Customer Behaviour

ISSN:1475-3928|4|2|181-207

Westburn Publishers Ltd‎(2005)‎

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By Wohlfeil Markus   Whelan Susan   in Journal of Marketing Management

ISSN:0267-257X|22|5-6|643-669

Routledge Ltd‎(2006)‎

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