By Hughes Tim   O'Regan Nicholas   Wornham David   in Journal of Business Strategy

ISSN:0275-6668|30|5|50-56

Emerald Group Publishing Ltd‎(2009)‎

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By Hughes Tim   Bence David   Grisoni Louise   O'Regan Nicholas   Wornham David   in European Journal of Marketing

ISSN:0309-0566|46|1-2|92-111

Emerald Group Publishing Ltd‎(2012)‎

Access to resources Favorite 7.4889936