Publication subTitle :The Nonprofit Guide to Competitive Strategy
Author: David La Piana
Publisher: John Wiley & Sons Inc
Publication year: 2004
E-ISBN: 9780787977764
P-ISBN(Paperback): 9780470889671
P-ISBN(Hardback): 9780787968137
Subject: C934 Decision Theory
Language: ENG
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Description
Play to Win offers nonprofit leaders the help they need to develop their organization’s unique competitive advantages and to use the power of competitive strategies to build their organization’s capacity for advancing its mission. This book offers a clear description of competition and discusses its practical, ethical, and political ramifications within the nonprofit sector. It demonstrates how, by being a more effective competitor, a nonprofit can enhance its chances for both programmatic and financial success. Play to Win is filled with practical tools for assessing a nonprofit’s position in the marketplace and developing winning competitive strategies.
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2006 Terry McAdam Award Honorable Mention:
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