Twitter For Dummies

Author: Laura Fitton  

Publisher: John Wiley & Sons Inc‎

Publication year: 2009

E-ISBN: 9780470552575

P-ISBN(Paperback): 9780470479919

P-ISBN(Hardback):  9780470479919

Subject: TP393.4 international Internet

Language: ENG

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Description

Twitter can boost your business and marketing efforts, and this guide shows you how

Twitter, the simple-to-use microblogging service, offers immense benefits for businesses and organizations. Fire departments, political candidates, and C0EOs have used Twitter to share up-to-the-minute information. Laura Fitton, maybe better known by her Twitter handle - @Pistachio, has more than 10,000 followers on Twitter, and gives presentations on how to use Twitter to build business and personal opportunity. She's joined by Michael Gruen and Leslie Poston to share Twitter expertise in this easy-to-follow guide.

You'll discover how to get set up on Twitter, build a follower list, and find a voice for your tweets. Then you'll learn to use third party tools to link Twitter to other sites and incorporate it into business communication models. This book covers

  • The basics of signing up and creating tweets
  • Following other users and adding followers to your own tweets
  • Mastering the "Twecosystem"-the tools that tie Twitter to many other Web applications, including mobile devices
  • Strategies for enhancing business communication, marketing, and networking opportunities with Twitter

Twitter For Dummies gets you up and running on this hot communications tool the fun and easy way.

Chapter

About the Authors

pp.:  1 – 7

Dedication

pp.:  7 – 9

Contents at a Glance

pp.:  9 – 11

Authors’ Acknowledgments

pp.:  9 – 9

Table of Contents

pp.:  11 – 13

Foreword

pp.:  13 – 19

Introduction

pp.:  19 – 21

Part I: Twitter? Like Birds Do?

pp.:  21 – 27

Part III: Twittering in High Gear

pp.:  87 – 113

Part IV: Knowing Why We Twitter

pp.:  113 – 175

Part V: The Part of Tens

pp.:  175 – 253

Glossary

pp.:  253 – 269

Index

pp.:  269 – 273

LastPages

pp.:  273 – 291

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