Web 2.0 Heroes :Interviews with 20 Web 2.0 Influencers

Publication subTitle :Interviews with 20 Web 2.0 Influencers

Author: Bradley L. Jones  

Publisher: John Wiley & Sons Inc‎

Publication year: 2008

E-ISBN: 9780470378953

P-ISBN(Hardback):  9780470241998

Subject: F62 telecommunications

Language: ENG

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Description

Web 2.0 may be an elusive concept, but one thing is certain: using the Web as merely a means of retrieving and displaying information is history. Today?s Web is immediate, interactive, innovative. It is user-controlled and community-driven. Organizations, marketers, application developers, and communicators must be ready to respond and to innovate or be left behind, and the experts featured on these pages are leading the charge. Their ideas are fresh, sometimes experimental, necessarily flexible, and always on the leading edge to prepare you for a Web where users rule.

Chapter

Contents

pp.:  1 – 11

Introduction

pp.:  11 – 15

Chapter 1: Max Mancini: eBay

pp.:  15 – 17

Chapter 3: Eric Engleman: Bloglines

pp.:  31 – 45

Chapter 4: Gina Bianchini: Ning

pp.:  45 – 61

Chapter 5: Dorion Carroll: Technorati

pp.:  61 – 71

Chapter 6: Raju Vegesna: Zoho

pp.:  71 – 95

Chapter 7: Richard MacManus: Read/WriteWeb & Web 2.0 Workgroup

pp.:  95 – 107

Chapter 8: TJ Kang: ThinkFree

pp.:  107 – 117

Chapter 9: Patrick Crane: LinkedIn

pp.:  117 – 133

Chapter 10: Shaun Walker: DotNetNuke

pp.:  133 – 151

Chapter 11: Biz Stone: Twitter

pp.:  151 – 161

Chapter 12: Seth Sternberg: Meebo

pp.:  161 – 171

Chapter 13: Joshua Schachter: del.icio us

pp.:  171 – 185

Chapter 14: Ranjith Kumaran: YouSendIt

pp.:  185 – 193

Chapter 15: Garrett Camp: StumbleUpon

pp.:  193 – 205

Chapter 16: Rodrigo Madanes: Skype

pp.:  205 – 215

Chapter 17: Rod Smith: IBM Corporation

pp.:  215 – 225

Chapter 18: Tim Harris: Microsoft Corporation

pp.:  225 – 235

Chapter 19: Bob Brewin & Tim Bray: Sun Microsystems

pp.:  235 – 245

Chapter 20: Michele Turner: Adobe Systems Incorporated

pp.:  245 – 259

Index

pp.:  259 – 271

LastPages

pp.:  271 – 290

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