Communication Games :The Semiotic Foundation of Culture ( Approaches to Applied Semiotics AAS )

Publication subTitle :The Semiotic Foundation of Culture

Publication series :Approaches to Applied Semiotics AAS

Author: Eduardo Neiva  

Publisher: De Gruyter Mouton‎

Publication year: 2007

E-ISBN: 9783110897753

P-ISBN(Paperback): 9783110190465

Subject:

Keyword: semiotics,communication,game theory,Communication studies semiotics game theory

Language: ENG

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Description

This study is a groundbreaking application of game theory to the semiotics of culture and communication. It shows that culture and communication are not merely means of integrating social actors, but primarily ways of distinguishing individuals who interact both competitively and cooperatively within society. Provocatively using the Darwinian idea of sexual selection, the author demonstrates how game theory enhances the semiotic understanding of culture and communication.

Chapter

Acknowledgements

pp.:  1 – 7

Foreword

pp.:  7 – 13

6. Strategies

pp.:  12 – 189

About time

pp.:  13 – 14

Games, the alternative

pp.:  20 – 24

Sex, selection, and culture

pp.:  24 – 26

Strategies and Players

pp.:  32 – 34

Part 1 Canonical games

pp.:  34 – 37

1. Conflict

pp.:  37 – 39

1.2 Pericles’ problems

pp.:  39 – 42

1.1History, the speeches, and the funeral oration

pp.:  39 – 39

1.3 What to praise

pp.:  42 – 46

1.4 In praise of Athenian culture

pp.:  46 – 49

1.5 The city in crisis

pp.:  49 – 53

1.6 The answer before dying

pp.:  53 – 57

2. Coordination

pp.:  57 – 65

2.1 Democracy, warfare, and the political system

pp.:  65 – 67

2.2 The contrast of nature and conventions

pp.:  67 – 72

2.3 To have a civic morality

pp.:  72 – 75

2.4 Starting with signs

pp.:  75 – 78

2.5 Exchanging signs

pp.:  78 – 81

2.6 From signs to values

pp.:  81 – 83

2.7 The political sign

pp.:  83 – 85

3. Contract

pp.:  85 – 91

3.1 Thorns in Augustine

pp.:  91 – 93

3.2 The insufficiency of rhetoric

pp.:  93 – 96

3.3 The importance of wisdom and happiness

pp.:  96 – 98

3.4 The demise of the classical tradition

pp.:  98 – 101

3.5 Undoing a labyrinth of doubts

pp.:  101 – 103

3.6 Among digns

pp.:  103 – 105

3.7 Which meaning?

pp.:  105 – 108

3.8 Signs and things

pp.:  108 – 112

3.9 Knowledge and semiosis

pp.:  112 – 117

3.10 How and where to find the norms

pp.:  117 – 121

3.11 The light within the heart

pp.:  121 – 125

Part 2 Ancestral games

pp.:  125 – 133

4. Origin

pp.:  133 – 135

4.1 The anthropological ideology

pp.:  135 – 135

4.2 Cultural cohesion

pp.:  135 – 138

4.3 Nature approximately

pp.:  138 – 140

4.4 Predators and prey in interaction

pp.:  140 – 145

4.5 Cooperation and conflict within species

pp.:  145 – 149

4.6 Signs displayed

pp.:  149 – 151

4.7 A natural typology of human societies

pp.:  151 – 152

4.8 Toward sex

pp.:  152 – 155

5. Sex, signals

pp.:  155 – 157

5.1 The case for individuality

pp.:  157 – 159

5.2 The case for sex

pp.:  159 – 162

5.3 Live sex

pp.:  162 – 165

5.4 The maintenance of sex; The fall of the virgin lesbians

pp.:  165 – 169

5.5 Winning without winning

pp.:  169 – 173

5.6 Choosing a mate, selecting signs

pp.:  173 – 175

5.7 Signs in a continuously drifting world

pp.:  175 – 178

5.8 Deceptive and honest signalling

pp.:  178 – 180

5.9 Why not deception everywhere?

pp.:  180 – 182

5.10 Truth without conventions

pp.:  182 – 184

Part 3 Individual games

pp.:  184 – 12

6.1 Anatomy of the game

pp.:  189 – 190

6.2 Complex utility

pp.:  190 – 193

6.3 Adding up to zero

pp.:  193 – 195

6.4 Pennies for your thoughts

pp.:  195 – 198

6.5 Ruling the game

pp.:  198 – 201

6.6 In equilibrium

pp.:  201 – 204

6.7 Cutting and choosing the slices of a magical pizza

pp.:  204 – 208

7. Players

pp.:  208 – 213

7.1 The storm blast came

pp.:  213 – 214

7.2 A ghastly crew of uncooperative players

pp.:  214 – 217

7.3 Serving time

pp.:  217 – 222

7.4 Unto others

pp.:  222 – 224

7.5 The tit-for-tat blues

pp.:  224 – 227

7.6 Someone’s gotta give

pp.:  227 – 230

7.7 It is not yellow; it is Chicken

pp.:  230 – 233

7.8 Signs of asymmetry and asymmetric players

pp.:  233 – 237

7.9 Types, tokens, and inflated signs

pp.:  237 – 241

Afterword

pp.:  241 – 245

The cause of conflict between cultures

pp.:  245 – 246

Sexualized culture

pp.:  246 – 252

The traditional fallacies of cultural semiotics

pp.:  252 – 254

The future of cultural semiotics

pp.:  254 – 258

Notes

pp.:  258 – 261

References

pp.:  261 – 277

Index

pp.:  277 – 309

LastPages

pp.:  309 – 321

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