Consumer behaviour in the Greek floral market: Comparative insights for the food industry

Author: Tzavaras Marinos   Tzimitra-Kalogianni Irini   Bourlakis Michael  

Publisher: Emerald Group Publishing Ltd

ISSN: 0007-070X

Source: British Food Journal, Vol.112, Iss.4, 2010-01, pp. : 403-415

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Abstract