![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Author: Wilson Hugh N.
Publisher: Emerald Group Publishing Ltd
ISSN: 0309-0566
Source: European Journal of Marketing, Vol.38, Iss.3-4, 2004-03, pp. : 378-400
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Processes of a case study methodology for postgraduate research in marketing
By Perry Chad
European Journal of Marketing, Vol. 32, Iss. 9-10, 1998-10 ,pp. :
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
European Journal of Marketing, Vol. 38, Iss. 3-4, 2004-03 ,pp. :
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
By Chad Perry
The Marketing Review, Vol. 1, Iss. 3, 2000-09 ,pp. :