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Author: Burghausen Mario Fan Ying
Publisher: Emerald Group Publishing Ltd
ISSN: 1356-3289
Source: Corporate Communications: An International Journal, Vol.7, Iss.2, 2002-05, pp. : 92-99
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Abstract
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Ethical branding and corporate reputation
By Fan Ying
Corporate Communications: An International Journal, Vol. 10, Iss. 4, 2005-01 ,pp. :