Author： Hines Andy
Publisher： Emerald Group Publishing Ltd
ISSN： 1465-9832
Source： Foresight - The journal of future studies, strategic thinking and policy, Vol.1, Iss.4, 1999-08, pp. : 382-384
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Abstract
In my last column I talked about the difficulties futurists have with the bottom line. This time, I want to explore the reasons why. A primary reason, I'll submit, is that practitioners of foresight are 'different' from the corporate citizens they serve. Take this personally, because that is how it's meant.
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