Benefit-Based Audience Segmentation: A Tool for Identifying Nonindustrial Private Forest (NIPF) Owner Education Needs

Author: Salmon Olivia   Brunson Mark   Kuhns Michael  

Publisher: Society of American Foresters

ISSN: 0022-1201

Source: Journal of Forestry, Vol.104, Iss.8, 2006-12, pp. : 419-425

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Abstract