Author： Ramey Judith
Publisher： Society for Technical Communication
ISSN： 0049-3155
Source： Technical Communication, Vol.47, Iss.3, 2000-08, pp. : 397-410
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Abstract
The global growth of the World Wide Web challenges technical communicators to reconsider the methods we use to create designs that meet the goals and needs of our users. This article focuses on taking advantage of the Web’s potential for interactivity between designers and users. It offers strategies for getting data from users of Web sites and using it for two main purposes: (1) analyzing audience and patterns of use to support continuous redesign, and (2) building a relationship or sense of community on a Web site.
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