Does Isolating a Visual Element Call Attention to It? Results of an Eye-tracking Investigation of the Effects of Isolation on Emphasis

Author: Williams Thomas R.   Mulligan Christopher   Koprowicz Kent   Miller Jamie   Reimann Christy   Wang Da-Shin  

Publisher: Society for Technical Communication

ISSN: 0049-3155

Source: Technical Communication, Vol.52, Iss.1, 2005-02, pp. : 21-26

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Abstract