Leading a multinational is history in practice: The use of invented traditions and narratives at AkzoNobel, Shell, Philips and ABN AMRO

Author: Kroeze Ronald   Keulen Sjoerd  

Publisher: Routledge Ltd

ISSN: 0007-6791

Source: Business History, Vol.55, Iss.8, 2013-11, pp. : 1265-1287

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Abstract