The Influence of Positive Affect on the Decision Rule in Risk Situations: Focus on Outcome (and Especially Avoidance of Loss) Rather Than Probability

Author： Nygren T.E.   Isen A.M.   Taylor P.J.   Dulin J.  

Publisher： Academic Press

ISSN： 0749-5978

Source： Organizational Behavior and Human Decision Processes, Vol.66, Iss.1, 1996-04, pp. : 59-72

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