Is 7300 m Equal to 7.3 km? Same Semantics but Different Anchoring Effects

Author： Wong K.F.E.   Kwong J.Y.Y.  

Publisher： Academic Press

ISSN： 0749-5978

Source： Organizational Behavior and Human Decision Processes, Vol.82, Iss.2, 2000-07, pp. : 314-333

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