Foreign firms and advertising knowledge transfer in Vietnam

Author： Speece Mark   Quang Truong   Huong To Ngoc  

Publisher： Emerald Group Publishing Ltd

ISSN： 0263-4503

Source： Marketing Intelligence & Planning, Vol.21, Iss.3, 2003-06, pp. : 173-182

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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