Meat safety as a tool of differentiation for retailers: Spanish and French examples of meat "supply chain brands"

Author: Sans Pierre   Fontguyon Guy de   Briz Julian  

Publisher: Emerald Group Publishing Ltd

ISSN: 0959-0552

Source: International Journal of Retail & Distribution Management, Vol.33, Iss.8, 2005-08, pp. : 618-635

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Abstract