Consumer-driven retail operations: The moderating effects of consumer demand and case pack quantity

Author: Eroglu Cuneyt   Williams Brent D.   Waller Matthew A.  

Publisher: Emerald Group Publishing Ltd

ISSN: 0960-0035

Source: International Journal of Physical Distribution & Logistics Management, Vol.41, Iss.5, 2011-06, pp. : 420-434

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Abstract