Examining retail on shelf availability: promotional impact and a call for research

Author: Ettouzani Younes   Yates Nicola   Mena Carlos  

Publisher: Emerald Group Publishing Ltd

ISSN: 0960-0035

Source: International Journal of Physical Distribution & Logistics Management, Vol.42, Iss.3, 2012-04, pp. : 213-243

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract