Cross-cultural differences in purchase decision-making criteria

Author: Ozdipciner Nuray Selma   Li Xiangping   Uysal Muzaffer  

Publisher: Emerald Group Publishing Ltd

ISSN: 1750-6182

Source: International Journal of Culture, Tourism and Hospitality Research, Vol.6, Iss.1, 2012-03, pp. : 34-43

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Abstract