"Like" and "Check-in": how hotels utilize Facebook as an effective marketing tool

Author： Phelan Kelly Virginia   Chen Hsiang-Ting   Haney Matthew  

Publisher： Emerald Group Publishing Ltd

ISSN： 1757-9880

Source： Journal of Hospitality and Tourism Technology, Vol.4, Iss.2, 2013-07, pp. : 134-154

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