SME buying behaviour: Literature review and an application agenda

Author： Ozmen Emre S. Oner M. Atilla Khosrowshahi Farzad Underwood Jason

E-ISSN： 1472-1384|13|2|207-227

ISSN： 1469-347X

Source： The Marketing Review, Vol.13, Iss.2, 2013-01, pp. : 207-227

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