Effect of discounts on search and shopping intentions: the moderating role of shopping environment

Author: Das Neel   Burman Bidisha   Biswas Abhijit  

Publisher: Inderscience Publishers

ISSN: 1741-1025

Source: International Journal of Electronic Marketing and Retailing, Vol.1, Iss.2, 2006-10, pp. : 155-168

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract