Using the framework of a SWOT analysis to revisit first mover profitability in the 'new economy': the case of the US apparel retailing industry

Author: Shi Larry  

Publisher: Inderscience Publishers

ISSN: 1741-1025

Source: International Journal of Electronic Marketing and Retailing, Vol.1, Iss.4, 2007-08, pp. : 303-321

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract