A strategic customer relationship management system: a hybrid OLAP-neural approach

Author： Kwok K.C.M.   Choy K.L.   Lau H.C.W.   Kwok S.K.  

Publisher： Inderscience Publishers

ISSN： 1748-1252

Source： International Journal of Enterprise Network Management, Vol.1, Iss.4, 2007-06, pp. : 350-371

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