Inter-departmental collaboration and new product development success: a study on the collaboration between marketing and R&D in Spanish high-technology firms

Author: Cordon-Pozo Eulogio   Garcia-Morales Victor J.   Aragon-Correa J. Alberto  

Publisher: Inderscience Publishers

ISSN: 0267-5730

Source: International Journal of Technology Management, Vol.35, Iss.1-2, 2006-03, pp. : 52-79

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Abstract