A benchmarking analysis of customer relationship management for international tourist hotels

Author: Lee Li-Yueh   Kao Ya-Hui   Nugroho Budhi Handoyo  

Publisher: Inderscience Publishers

ISSN: 1468-4330

Source: International Journal of Management and Enterprise Development, Vol.6, Iss.3, 2009-03, pp. : 357-375

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Abstract