The critical role of consumer behaviour research in mobile commerce

Author: Vrechopoulos Adam   Constantiou Ioanna   Sideris Ioannis   Doukidis Georgios   Mylonopoulos Nikos  

Publisher: Inderscience Publishers

ISSN: 1470-949X

Source: International Journal of Mobile Communications, Vol.1, Iss.3, 2003-09, pp. : 239-340

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Abstract