Traditional jamu versus industrial jamu: perceptions and beliefs of consumers in the city of Yogyakarta: what future for traditional herbal medicine in urban Indonesia?

Author: Torri Maria Costanza  

Publisher: Inderscience Publishers

ISSN: 1476-1297

Source: International Journal of Entrepreneurship and Small Business, Vol.19, Iss.1, 2013-06, pp. : 1-20

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Abstract