Understanding digital content marketing

By Rowley Jennifer  

Journal of Marketing Management, Vol. 24, Iss. 5-6, 2008-07 ,pp. : 517-540

Routledge Ltd

Access to resources Recommend Favorite

Digital Content Marketing: A Literature Synthesis

By Koiso-Kanttila Nina  

Journal of Marketing Management, Vol. 20, Iss. 1-2, 2004-02 ,pp. : 45-65

Routledge Ltd

Access to resources Recommend Favorite

Digital economy and regulatory issues. Introduction

By Knieps Günter  

International Economics and Economic Policy, Vol. 4, Iss. 2, 2007-08 ,pp. : 101-107

Springer Publishing Company

Access to resources Recommend Favorite

Moving beyond basic localisation: Culturally customising digital content

By Singh Nitish   Chun Wootae   Benmamoun Mamoun  

Journal of Cultural Marketing Strategy, Vol. 1, Iss. 1, 2015-08 ,pp. : 45-53

Henry Stewart Publications

Access to resources Recommend Favorite

Digital Marketing — Content management: A prerequisite to marketing and sales effectiveness

By Forsyth Keith  

International Journal of Medical Marketing, Vol. 4, Iss. 3, 2004-07 ,pp. : 228-234

Palgrave Macmillan Ltd

Access to resources Recommend Favorite