Author: Howard Carol Herbig Paul
Publisher: Emerald Group Publishing Ltd
ISSN: 0736-3761
Source: Journal of Consumer Marketing, Vol.13, Iss.4, 1996-04, pp. : 5-17
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Pricing policies and market strategy
By Pass Chris
European Journal of Marketing, Vol. 5, Iss. 3, 1993-12 ,pp. :
The Impact of Pharmaceutical Pricing Policies on Pharmaceutical Innovation
SourceOECD Industry, Services & Trade, Vol. 2008, Iss. 12, 2008-09 ,pp. :