A cross-cultural study of consumer perceptions about marketing ethics

Author： Singhapakdi Anusorn   Rawwas Mohammed Y.A.   Marta Janet K   Ahmed Mohd Ismail  

Publisher： Emerald Group Publishing Ltd

ISSN： 0736-3761

Source： Journal of Consumer Marketing, Vol.16, Iss.3, 1999-03, pp. : 257-272

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