Increasing margins by joining your customers

Author: von Campenhausen Claus   Lübben Hauke  

Publisher: Emerald Group Publishing Ltd

ISSN: 0736-3761

Source: Journal of Consumer Marketing, Vol.19, Iss.6, 2002-10, pp. : 514-523

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract