Consumer preferences for commercial Web site design: an Asia-Pacific perspective

Author： Yang Xia   Ahmed Zafar U   Ghingold Morry   Boon Goh Sock   Mei Tham Su   Hwa Lim Lee  

Publisher： Emerald Group Publishing Ltd

ISSN： 0736-3761

Source： Journal of Consumer Marketing, Vol.20, Iss.1, 2003-02, pp. : 10-27

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