Virtual store layout effects on consumer behaviour: Applying an environmental psychology approach in the online travel industry

Author: Manganari Emmanouela E.   Siomkos George J.   Rigopoulou Irini D.   Vrechopoulos Adam P.  

Publisher: Emerald Group Publishing Ltd

ISSN: 1066-2243

Source: Internet Research: Electronic Networking Applications and Policy, Vol.21, Iss.3, 2011-01, pp. : 326-346

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Abstract