Customer satisfaction with and loyalty towards online travel products: a transaction cost economics perspective

Author: Kim Yeong Gug   Li Gang  

Publisher: IP Publishing Ltd

ISSN: 1354-8166

Source: Tourism Economics, Vol.15, Iss.4, 2009-12, pp. : 825-846

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content