Market Overreaction to Product Recall Revisited—The Case of Firestone Tires and the Ford Explorer

Author: Govindaraj Suresh   Jaggi Bikki   Lin Beixin  

Publisher: Springer Publishing Company

ISSN: 0924-865X

Source: Review of Quantitative Finance and Accounting, Vol.23, Iss.1, 2004-07, pp. : 31-54

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Abstract