Persuasion and relational versus personal bases of self-esteem: Does the message need to be one- or two-sided?

Author： Ozlem Hesapci Sanaktekin PhD Diane Sunar PhD

Publisher： Scientific Journal Publishers

ISSN： 0301-2212

Source： Social Behavior and Personality: An international journal, Vol.36, Iss.10, 2008-11, pp. : 1315-1332

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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