Exposure, recall, judged favorability, and sales: 'Mere exposure' and consumer behavior

Publisher： Scientific Journal Publishers

ISSN： 0301-2212

Source： Social Behavior and Personality: An international journal, Vol.5, Iss.2, 1977-08, pp. : 329-336

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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