Author: Taggart Jennifer M. Taggart James H.
Publisher: Routledge Ltd
ISSN: 0267-257X
Source: Journal of Marketing Management, Vol.14, Iss.5, 1998-06, pp. : 487-502
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Managing International and Export Marketing
By Cannon T.
European Journal of Marketing, Vol. 14, Iss. 1, 1993-12 ,pp. :