First-Store Loyalty and Retention

Author: East Robert   Hammond Kathy   Harris Patricia   Lomax Wendy  

Publisher: Routledge Ltd

ISSN: 0267-257X

Source: Journal of Marketing Management, Vol.16, Iss.4, 2000-04, pp. : 307-325

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract