Interpreting the Past, Writing the Future

Author: Shankar Avi   Patterson Maurice  

Publisher: Routledge Ltd

ISSN: 0267-257X

Source: Journal of Marketing Management, Vol.17, Iss.5-6, 2001-06, pp. : 481-501

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract